Stand up for yourself!

The energy of our products encourages you to do just that. 

Stylish, green and sustainable.

Our bags are proudly manufactured in Switzerland from recycled fabrics,

some even upcycled from locally collected textiles.

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Okay, but who THE FUCK is SIMON KAY?

What’s the story?

 

I'm Simon.

I'm a nerd

and a designer,

from Zurich, Switzerland.

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FUCKED UP by life recently,

I'm on my way to turning the tables and shouting back:

FUCK YOU!

Sometimes life sucks – in order to make us feel small or humiliate us? 

NO! Every FUCKING hit is a gift, a chance to say yes, grow and get stronger! 

Turn your light on, move forward and trust and express yourself!

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Wanna join the journey? 

Get on board, let's FUCK THE WORLD and have fun!​​​​​​